Researching sensitive topics such as adolescent substance use often encounters significant ethical barriers, recruitment bottlenecks, and long timelines. In a session titled “Synthetic Insights: Accessing Hard-to-Reach Healthcare Data”, Thera-Business CEO, Dr. Red Thaddeus D. Miguel, will show how synthetic data, used cautiously and with clear limitations, can open additional opportunities to study hard-to-reach populations.

Attendees will learn how the appropriate use of synthetic respondents can replicate and extend large-scale government findings. The session will highlight real-world applications where synthetic data provides timely access to insights when traditional recruitment methods are limited or impractical. Additionally, Dr. Miguel will discuss how organizations can supplement existing datasets with synthetic insights and responsibly integrate synthetic data within regulated research environments.

Drawing on Thera-Business’s applied research expertise, the session will offer actionable strategies for effectively mobilizing synthetic data to support healthcare and regulatory research initiatives.

Recognized as a must-attend event, X4 brings together innovators, strategists, and decision-makers to explore bold ideas, actionable strategies, and meaningful connections. The 2026 program highlights real-world applications of agentic AI and advanced analytics, making it the ideal stage for Thera-Business to showcase groundbreaking approaches to healthcare research.

We look forward to connecting with experience leaders and innovators at Qualtrics X4 Summit 2026.

Learn more about the event and register here: https://www.qualtrics.com/x4summit/